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Updated in [October 16th, 2023]
What does this course tell?
(Please note that the following overview content is from the original platform)
Unlock the Key to a Consistent, Meaningful, and Needle-Moving Social Media Strategy!In this class, Digital Marketing Expert Steve Burnside shares his unique approach to creating an easy, scalable social media content system, that will free you from the stress of coming up with social media content and help you generate months worth of content in just a few hours. With a focus on creating unique content, this class start from the beginning and take you through the complete journey, from finding topics, to creating content and scheduling it out on all the major social media platforms. This is the easy button for your social media content strategy!Hands-on lessons cover:Creating a Social Media "machine" that will generate months of contentCreating content for Facebook, YouTube, Linkedin, Twitter, your Website, and more!Finding the topics that people want to hear aboutThe One-Page Outline that will be your guiding light Creating original visuals for your postsScheduling, and repurposing postsand oh, so much more! Plus, Steve will take you through the basics of recording (with your iPhone or Android phone) and editing videos so you can take your content to the next level! This class is open to all levels. While no previous social media management experience is necessary, some basic familiarity with Social Media is useful. All you need to follow along is a computer, your smartphone and an open mind.
We considered the value of this course from many aspects, and finally summarized it for you from two aspects: skills and knowledge, and the people who benefit from it:
(Please note that our content is optimized through artificial intelligence tools and carefully reviewed by our editorial staff.)
What skills and knowledge will you acquire during this course?
During this course, participants will acquire the following skills and knowledge:
1. Creating a Social Media "machine": Participants will learn how to build a system that generates months of social media content. This system will help them overcome the stress of coming up with content ideas and allow them to create content easily and consistently.
2. Content creation for various platforms: Participants will learn how to create content for popular social media platforms such as Facebook, YouTube, LinkedIn, Twitter, and their own websites. They will understand the specific requirements and best practices for each platform.
3. Finding engaging topics: Participants will learn how to identify topics that their audience wants to hear about. They will gain insights into conducting research and understanding their target audience's interests and preferences.
4. One-Page Outline: Participants will be introduced to a one-page outline that will serve as their guiding light throughout the content creation process. This outline will help them structure their content effectively and ensure that it aligns with their overall social media strategy.
5. Creating original visuals: Participants will learn how to create visually appealing graphics and visuals to accompany their social media posts. They will gain knowledge of tools and techniques for designing eye-catching visuals that enhance the impact of their content.
6. Scheduling and repurposing posts: Participants will understand the importance of scheduling their social media posts and learn how to effectively plan and organize their content calendar. They will also learn how to repurpose their existing content to maximize its reach and engagement.
7. Video recording and editing basics: Participants will be introduced to the fundamentals of recording and editing videos using their smartphones (iPhone or Android). They will learn techniques to enhance the quality of their videos and take their content to the next level.
Who will benefit from this course?
This course will benefit individuals and professionals who are interested in or involved in social media management and content creation. Specifically, it will be helpful for:
1. Social media managers: This course will provide social media managers with a step-by-step guide to building online content with ease. It will help them create a consistent and meaningful social media strategy, generate months worth of content in a few hours, and learn techniques for scheduling and repurposing posts.
2. Digital marketers: Digital marketers can benefit from this course by learning how to create a social media "machine" that generates months of content. They will also gain insights into finding topics that people want to hear about and creating original visuals for posts.
3. Small business owners: Small business owners who manage their own social media accounts can benefit from this course by learning how to create a scalable social media content system. It will help them save time and effort by generating months worth of content in a short period.
4. Content creators: This course will be valuable for content creators who want to expand their reach and engagement on social media platforms. It will teach them how to create content for various platforms such as Facebook, YouTube, LinkedIn, Twitter, and their own websites.
5. Beginners in social media management: While no previous social media management experience is necessary, this course is open to all levels. Beginners who are interested in learning the basics of social media management and content creation can benefit from this course. It provides a comprehensive overview of the process, from finding topics to scheduling and repurposing posts.
Course Syllabus
Welcome
The Topic of Topics
Google for Topics
The Keyword Planner
Google Trends
Keywords Everywhere (Literally)
The One-Page Outline
Easy Video Tech
Video Editing Basics
Video Captions, The Easy Way
Vertical Video
The Ultimate Giver
Your YouTube Channel
Website Articles (BLOG)
Unique Quote Cards
Posting on Social Media
Schedule..Rinse and Repeat
YAY! Congrats...