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Updated in [October 16th, 2023]
What does this course tell?
(Please note that the following overview content is from the original platform)
WTF is SEO? As a follow up to my popular "How to Start a Kick-Ass Blog Post" Skillshare class, I dive deeper into the fundamentals of onsite SEO, touching on things like technical SEO and backlinks and what you can do to be effective with SEO—even as a beginner. During this class, I'll teach you about how to find the best keywords for your audience, how to use popular keyword research tools like Google Keyword Planner (free) and Ahrefs (paid), and how to implement keywords and other onsite SEO best practices when creating content. Finally, I'll share my recommendations for tools to audit your efforts and ensure that you rank in search!Check out my content marketing roundup email newsletter: here are 16 things you should know about SEO, for further reading.
We considered the value of this course from many aspects, and finally summarized it for you from two aspects: skills and knowledge, and the people who benefit from it:
(Please note that our content is optimized through artificial intelligence tools and carefully reviewed by our editorial staff.)
What skills and knowledge will you acquire during this course?
During this course, learners will acquire the following skills and knowledge:
1. Understanding of onsite SEO fundamentals: The course will cover the basics of onsite SEO, including technical SEO and backlinks, providing a comprehensive understanding of how these elements contribute to search engine optimization.
2. Keyword research: Learners will be taught how to find the best keywords for their target audience. They will also gain knowledge about popular keyword research tools such as Google Keyword Planner (free) and Ahrefs (paid) and how to effectively use them.
3. Implementation of keywords and onsite SEO best practices: The course will guide learners on how to implement keywords and other onsite SEO best practices when creating content. They will learn techniques to optimize their content for search engines and improve their chances of ranking higher in search results.
4. Tools for auditing SEO efforts: The course will provide recommendations for tools that can be used to audit SEO efforts. These tools will help learners assess the effectiveness of their SEO strategies and make necessary improvements to enhance their search engine rankings.
By the end of the course, learners will have a solid understanding of SEO principles and techniques, enabling them to optimize their blog or website effectively and improve their visibility in search engine results.
Who will benefit from this course?
This course on SEO for Bloggers & Solopreneurs will benefit individuals who are interested in improving their website's visibility and search engine rankings. Specifically, bloggers and solopreneurs who want to attract more organic traffic to their websites will find this course valuable. It is also suitable for beginners who want to learn the fundamentals of onsite SEO, including technical SEO and backlinks. Additionally, individuals who want to understand how to find the best keywords for their target audience and how to implement them effectively in their content will benefit from this course. Lastly, those who are interested in auditing their SEO efforts and ensuring that they rank well in search results will find the course recommendations helpful.
Course Syllabus
Introduction: SEO for Bloggers & Solopreneurs
SEO #Basics
How to Find (Relevant) Keywords
Using Keyword Research Tools
How to Use Keywords & Onsite SEO Best Practices
Recommended Tools for Blogging & SEO