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Updated in [August 18th, 2023]
Skills and Knowledge:
By taking this course, you will acquire the skills and knowledge necessary to effectively manage crisis communication. You will learn the main principles of crisis communication, how to devise your own media crisis communication method, and how to receive criticism in a positive way. Additionally, you will gain an understanding of what a crisis looks like, the different types of crises you may encounter, and how to plan to resolve them quickly and efficiently. You will also learn the traits that every leader should have when it comes to crisis management, as well as general communication skills.
Professional Growth:
This course contributes to professional growth by providing an in-depth understanding of crisis communication and the principles of general communication. It provides a comprehensive overview of the different types of crises that may be encountered, and how to plan for and resolve them quickly and efficiently. Additionally, the course provides insight into the traits that every leader should have when it comes to crisis management, as well as how to receive criticism in a positive way and deliver messages that are clear, informative and useful. By taking this course, individuals can gain the skills and knowledge necessary to effectively manage crisis communication and become better leaders.
Further Education:
This course is suitable for preparing further education as it provides a comprehensive overview of crisis communication and general communication principles. It covers topics such as what a crisis looks like, the different types of crises, and how to plan to resolve them quickly and efficiently. Additionally, the course provides insight into the traits that every leader should have when it comes to crisis management. Furthermore, the course is tailored for business leaders, but can be used by anyone looking to improve their leadership skills in general. Testimonials from successful professionals such as Dame Tanni Grey-Thompson further demonstrate the effectiveness of the course.
Course Syllabus
Introduction
Case Studies
Preparation and Planning
Key Skills