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Updated in [July 27th, 2023]
This course, Facebook Marketing: Facebook Groups for Small Business, is designed to provide small business owners with the knowledge and skills to effectively use Facebook groups for marketing. Led by social media marketing trainer Helen Lindop, this course will provide practical steps and actionable advice on how to design and set up a Facebook group, create content for the group, interact in other people's groups, and build a mailing list from group activity. Through this course, small business owners will gain the ability to use Facebook groups to build trust, grow relationships, and position themselves as the go-to expert in their field.
Course Syllabus
Introduction
Building your Facebook group marketing foundations
How to be the group member that everyone loves
How to start a group that gets results
How to be a stand-out group administrator
How to easily create engaging content for your group
New features added to Facebook groups in 2017
Course wrap up: Thank you and congratulations!