Web Analytics & Digital Marketing Analytics - Zero to Hero
4.5
Udemy7,218 learners
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This course is the perfect opportunity to learn the fundamentals of Web and Digital Analytics from an experienced instructor. With over 15 years of experience in Digital Marketing and Analytics, the instructor has trained people from diverse backgrounds and has worked with companies like Microsoft, Starbucks, Wall Street Journal, ESPN, and T-Mobile. The course provides a framework that has been tried and tested with small and Fortune 5 companies, and is the same framework used to train the instructor's teams. It is suitable for beginners and experienced analysts alike, and is offered by the instructor online for University of British Columbia, University of Washington, Bellevue College, and the Digital Analytics Association. Enroll now and learn the same process used by the instructor's teams to make Data Driven Marketing Decisions.
Customer Analytics in Python
4.6
Udemy14,396 learners
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This course is the perfect way to stand out from the crowd and acquire a rare and highly valuable skillset. Customer Analytics in Python is a comprehensive course that covers the most exciting methods used by companies, all implemented in Python. With the help of 3 experienced instructors, you will learn about the marketing fundamentals, cluster analysis, dimensionality reduction, descriptive statistics, elasticity modeling, and deep learning. Through this course, you will gain the knowledge and skills to perform customer analytics and make accurate predictions about customer behavior.
Marketing Analytics: Customer Value and Promotion Strategy
4.2
Udemy73,966 learners
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This course, Customer Valuation for Entrepreneurs and Marketers, is the perfect choice for business managers, executives, and students who want to learn how to calculate and apply customer value in real-world business problems. It teaches you the most popular customer lifetime value models and how to implement them in Excel using advanced tools. With step-by-step instructions, downloadable Excel files, class notes, and assignments, you'll gain the confidence to practice, discuss, and understand customer value models used by organizations. Upon completion, you'll receive a verifiable certificate of completion. Don't miss out on this opportunity to learn from experienced managers in a Global Analytics Consulting firm.
Google Analytics for Marketing - Boost Sales & Lower Costs
3.8
Udemy20,572 learners
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Are you struggling to make your marketing efforts successful? Do you want to learn how to measure your progress and increase your sales? Then this course is for you! Google Analytics for Marketing - Boost Sales & Lower Costs is the perfect course to help you master Google Analytics and improve your marketing strategy. With over 275,000+ students enrolled this year, 7,500+ five star reviews, and student success testimonials, you can trust that this course will help you get real results. Learn the fundamentals of Google Analytics, how to increase your sales, decrease your spending, advanced tracking, common mistakes, and more. With the right mindset, understanding, and application of the teachings in this course, you will instantly begin to move towards understanding how to master Google Analytics! Don't wait - click the "take this course" button now and start improving your marketing strategy today!
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