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Updated in [July 17th, 2023]
This course, The Art and Science of Building Playlists, provides an introduction to the importance of creating a successful playlist and the different types of playlists that exist. It explores the different music genres that are popular today, such as hip-hop, rock, and house music, and the cultural and historical contexts that have influenced these genres. It also dives into the nitty-gritty of building a successful playlist, including how to understand your audience's musical preferences and demographics, selecting the right songs for your playlist, and the art of sequencing and pacing your playlist to keep your audience engaged. Examples and case studies of successful playlists are provided, as well as fun culture facts related to different music genres. By the end of this course, participants will be equipped with the skills and knowledge to create a playlist that resonates with their target audience.
Course Syllabus
Introduction
Understanding Your Audience
Building Your Playlist
The Cultural and Historical Contexts of Popular Music Genres
Conclusion
