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Updated in [August 18th, 2023]
Skills and Knowledge:
By taking this course, participants will acquire the skills and knowledge to come up with better solutions, create products that hit the mark the first time, and accelerate their career or business. Participants will learn the proven techniques used to find untapped market opportunities and how to avoid the pitfalls of building a product that never gets traction. They will also gain an understanding of the Jobs to Be Done concept popularized by Clayton Christensen and be able to use a Jobs to be Done Canvas for the products they are building.
Professional Growth:
This course provides professionals with the tools and knowledge to come up with better solutions, create products that hit the mark the first time, and accelerate their career or business. It builds on the Jobs to Be Done concept popularized by Clayton Christensen, and provides real-life examples and a Jobs to be Done Canvas that can be used for the products being built. By taking this course, professionals can gain the skills and knowledge necessary to build breakout products and increase their professional growth.
Further Education:
This course appears to be suitable for preparing further education, as it provides the tools and knowledge necessary to come up with better solutions, create products that hit the mark the first time, and accelerate one's career or business. It builds on the Jobs to Be Done concept popularized by Clayton Christensen, and provides real-life examples and a Jobs to be Done Canvas that can be used for the products being built. It is designed for Product Managers, Executives, or Entrepreneurs who want to build breakout products and cannot afford to miss the mark.
Course Syllabus
Getting Started
Jobs To Be Done
Understanding Your Customer's Situation
How to Understand Customer Pain
Customer Friction
Customer Motivation
Measuring Outcomes
Finding Opportunity
Summary