This course is perfect for businesses looking to grow with PR. Mastering Digital PR with Brian Dean provides a step-by-step system to get press coverage on major media outlets such as Forbes, Inc, Fast Company, TechCrunch, and Vox. Learn how to scale up PR efforts from 1-2 campaigns per year to 1-2 campaigns per month and get the most out of your PR efforts. Get the knowledge and skills you need to succeed with this free course from Brian Dean.
Public Relations Research
1.5
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This Public Relations Research course is the perfect opportunity to learn the foundations of research in PR and how to use it to improve the performance of an organization. You will learn how to analyze and assess a need, identify and describe relevant publics, brainstorm and test messages and channels, monitor progress, and show impact and effectiveness of PR programs. This course is designed for students wanting to pursue careers in public relations as well as a refresher for entry level PR practitioners. Don't miss out on this chance to learn how to use research as the backbone of your strategic decisions based on evidence. Enroll now before the course closes on Monday, September 3, 2018.
Public Relations Campaigns
2.5
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This course provides an overview of the structure and process of Public Relations Campaigns. Learn the steps involved in putting together a campaign, from setting objectives to developing strategy and tactics. Gain an understanding of the key lessons derived from research on campaigns and learn the elements of campaign evaluation. Join me on this journey to learn about PR campaigns and gain the skills to create successful campaigns.
Social Media in Public Relations
2.0
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This course will explore the use of social media in public relations, from understanding the dynamics and management of social media to cultivating and managing relationships in the online world. Learn how to engage the online community, plan and manage content, measure and evaluate campaigns, and more. Take the first step towards a rewarding career in social media with this course.
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