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Updated in [August 18th, 2023]
Skills and Knowledge:
The 'Retail & Channel Management' MOOC will provide students with the skills and knowledge necessary to understand the basics of retailing, store management, branding, and the changing landscape of retail in India. Students will gain an understanding of the concepts and constructs of global retailing, and how to modify them to suit the Indian environment. Additionally, students will learn about marketing, retail management, technology in retail, and branding for retail. Through this course, students will be prepared for careers in the area of retailing.
Professional Growth:
This course on Retail and Channel Management provides a comprehensive overview of the retail industry and its various aspects. It covers topics such as store management, branding, technology in retail, and retail marketing. It also provides an understanding of the changes in the Indian retail industry in recent years and the application of global concepts and constructs. This course is beneficial for those looking to pursue a career in the retail industry, as it provides the necessary knowledge and skills to succeed. It also serves as a foundation for further studies in the area of marketing, retail management, and branding. Overall, this course contributes to professional growth by providing a comprehensive understanding of the retail industry and the necessary skills to succeed in the field.
Further Education:
The 'Retail & Channel Management' MOOC developed by Dr. Subin Sudhir - Associate Professor (Marketing), Indian Institute of Management, Indore is suitable for preparing further education. The course provides a comprehensive insight into the knowledge of retailing and prepares students for careers in the area of retailing. It also covers topics such as store management, branding, global concepts and constructs, technology in retail, and branding for retail. This course is an excellent foundation for further studies in the areas of marketing, retail management, and technology in retail.