Social Media Management

Course Feature
  • Cost
    Paid
  • Provider
    Udemy
  • Certificate
    Paid Certification
  • Language
    English
  • Start Date
    2023-02-14
  • Learners
    No Information
  • Duration
    No Information
  • Instructor
    Eric Schwartzman
Next Course
4.7
88,542 Ratings
This online course on Social Media Management provides 27 training videos on reputation management and online brand management strategy. It is designed for social media managers, executives and entry-level employees, and covers topics such as YouTube, SoundCloud, Blogger, Google Analytics, Flickr, Ustream, Facebook, Twitter, Linkedin, and more. Learn best practices and case studies from major brands, and exclusive tips and tricks from social media managers. With this course, you can update your professional skills for today’s digital job market and learn social media management anytime, anywhere on any device. It is led by Eric Schwartzman, an expert in digital marketing strategy, social media audits, and more.
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Course Overview

❗The content presented here is sourced directly from Udemy platform. For comprehensive course details, including enrollment information, simply click on the 'Go to class' link on our website.

Updated in [July 17th, 2023]

Why social media is important.
Using social media to reach out to potential customers.
Social media has both advantages and disadvantages.
An overview of the most important social media tools.
When to blog, when to comment, and when to listen.
RSS, blogging, and podcasting have a business case.
How to incorporate social media into traditional public relations campaigns.
The fundamentals of search engine optimization (SEO).
Podcast creation, production, and distribution.
Concerning video-on-demand and webcasts.
Concerning social bookmarking and networking.
How to use Twitter to stay up to date on news and build communities.
HTML and RSS measurement methods
How to use any smart phone to live stream video to the web.
How to include photos, videos, and PowerPoint presentations from a social network on your website.
How social media can help businesses become more socially responsible.

Course Syllabus

Intro

Hands-On Training

Mobile

Case Studies

Wrap Up

Supplemental Resources

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Pros & Cons
  • Comprehensive and informative
  • Thorough introduction
  • Outdated content
  • Irrelevant examples
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