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Updated in [July 24th, 2023]
The course "Strategic Planning for Public Libraries," a part of the Public Library Management Professional Certificate program, offers a comprehensive exploration of the process of creating a strategic plan. Participants will review and reflect on the strategic plans of various library types to understand the intricacies involved. Strategic planning is a crucial strategy for defining an organization's goals, vision, and desired future. Through the course, library leaders, in collaboration with trustees, library boards, and/or municipal leadership, will learn how to set long-term goals and identify funding priorities, staffing requirements, and other essential elements for achieving success. Moreover, participants will discover that an effective strategic plan goes beyond paperwork; it is a dynamic process of continuous planning, action, and reflection, capable of engaging all stakeholders in a shared vision and coordinated efforts towards the future. By completing this course, individuals will gain the knowledge and skills to develop and implement strategic plans that guide public libraries toward sustainable growth and increased impact on the communities they serve.