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Updated in [April 26th, 2023]
This course provides an overview of how to use TikTok Ads to grow an account quickly. Participants will learn how to set up and run TikTok Ads in under 30 minutes, as well as how to use them to gain followers and engagement with posts. By the end of the course, participants will have the knowledge and skills to get hundreds or thousands of followers in one or a few days.
[Applications]
The application of this course can be seen in the ability to quickly and effectively set up and run TikTok ads. With the knowledge gained from this course, users can grow their followers quickly and get engagement with their posts, giving them the chance to go trending. Additionally, users can use the strategies taught in this course to get to hundreds or thousands of followers in one or a few days.
[Career Paths]
1. Social Media Manager: Social media managers are responsible for creating and managing content for social media platforms such as TikTok. They are also responsible for developing strategies to increase engagement and followers on the platform. As TikTok continues to grow in popularity, the demand for social media managers with experience in the platform is expected to increase.
2. Digital Marketer: Digital marketers are responsible for creating and executing digital marketing campaigns. With the rise of TikTok, digital marketers are now able to use the platform to reach new audiences and promote their products and services. As the platform continues to grow, digital marketers will need to stay up to date with the latest trends and strategies to ensure their campaigns are successful.
3. Influencer: Influencers are individuals who have a large following on social media platforms such as TikTok. They are often paid to promote products and services on their accounts. As TikTok continues to grow, influencers will be in high demand as brands look to leverage the platform to reach new audiences.
4. Content Creator: Content creators are responsible for creating content for social media platforms such as TikTok. They are often responsible for creating videos, images, and other types of content that can be used to engage with followers and increase engagement. As TikTok continues to grow, content creators will be in high demand as brands look to leverage the platform to reach new audiences.
[Education Paths]
1. Bachelor's Degree in Digital Marketing: A Bachelor's Degree in Digital Marketing is a great way to gain the skills and knowledge needed to effectively manage and optimize digital marketing campaigns. This degree program typically covers topics such as search engine optimization, content marketing, social media marketing, and analytics. With the rise of digital marketing, this degree path is becoming increasingly popular and is a great way to stay ahead of the curve.
2. Master's Degree in Social Media Marketing: A Master's Degree in Social Media Marketing is a great way to gain the skills and knowledge needed to effectively manage and optimize social media campaigns. This degree program typically covers topics such as content creation, analytics, and social media strategy. With the rise of social media, this degree path is becoming increasingly popular and is a great way to stay ahead of the curve.
3. Certificate in Digital Advertising: A Certificate in Digital Advertising is a great way to gain the skills and knowledge needed to effectively manage and optimize digital advertising campaigns. This certificate program typically covers topics such as search engine optimization, content marketing, and analytics. With the rise of digital advertising, this degree path is becoming increasingly popular and is a great way to stay ahead of the curve.
4. Master's Degree in Data Science: A Master's Degree in Data Science is a great way to gain the skills and knowledge needed to effectively manage and analyze data. This degree program typically covers topics such as machine learning, data mining, and predictive analytics. With the rise of data-driven decision making, this degree path is becoming increasingly popular and is a great way to stay ahead of the curve.
Course Syllabus
TikTok ad account setup
Creating your first ad
Setting up an ad with the more advanced options
Troubleshooting