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Updated in [September 05th, 2023]
Skills and Knowledge Acquisition:
During this course, participants will acquire the following skills and knowledge:
1. Video Production Basics: Gain a foundational understanding of video production techniques, including shooting, lighting, and sound.
2. Storytelling through Video: Recognize the power of video in conveying compelling human stories and learn techniques to tell these stories effectively.
3. Effective Communication: Understand the benefits and drawbacks of video as a medium of communication and discover how to integrate it into your charity's overall message and ethos.
4. Charity Marketing: Explore how video can be used for marketing and advocacy purposes within the nonprofit sector.
Contribution to Professional Growth:
- Enhanced Communication Skills: Participants will develop strong communication skills, particularly in conveying their charity's mission and impact through video.
- Increased Marketing Proficiency: Learning how to use video as a marketing tool can be a valuable asset for professionals in the nonprofit sector, contributing to their organizations' growth and outreach.
- Storytelling Expertise: Mastering the art of storytelling through video can open doors to roles in content creation, digital marketing, or communications within charities and nonprofits.
Suitability for Preparing Further Education:
- Advanced Video Production: Graduates interested in advancing their video production skills can explore more advanced courses or workshops in the field.
- Nonprofit Management: For those considering a career in nonprofit management, the knowledge gained in this course can serve as a foundation for further education in this area.
Course Syllabus
The strengths of video – powerful human stories
Potential online and offline uses of video for small charities
