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Updated in [October 16th, 2023]
What does this course tell?
(Please note that the following overview content is from the original platform)
This diploma course equips you with the skills and knowledge necessary to become a successful florist. We cover the basics of floristry and explain how to find and successfully apply for a job in the floristry industry. We explain how to run a flower shop, from purchasing essential equipment for arrangements to marketing your floristry skills on social media. We examine the anatomy of plants and flowers and explore different colour associations and usages. The course lays out the dangers and treatment of ethylene as we show you how to process, store and maintain plants.
We then study specific species of popular flowers, foliage, greens and fillers to use in flower arrangements. There are many floral design styles, both western and eastern, and we take you through the elements and principles of each, including the popular Japanese ‘Ikebana’ technique. The course provides step-by-step instructions in creating specific types of floral arrangements, starting by identifying the role of vases and available flowers. We test your creative skills when we cover container and vase arrangements, hand-tied bouquets, boutonnière, basket gardens and fruit baskets. The course concludes with an in-depth study of the floral business, industry etiquette and flower arrangements specifically for weddings and funerals.
This diploma course suits anyone who dreams of turning their passion for flowers and floristry into a career. We teach you everything you need to know to turn natural beauty into art and that art into a business.
We considered the value of this course from many aspects, and finally summarized it for you from two aspects: skills and knowledge, and the people who benefit from it:
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What skills and knowledge will you acquire during this course?
During this Diploma in Floristry course, students will acquire the following skills and knowledge:
1. Basics of Floristry: Students will learn the fundamental principles and techniques of floristry, including flower selection, conditioning, and arrangement.
2. Job Application and Shop Management: The course provides guidance on finding and applying for floristry jobs, as well as running a flower shop, including purchasing essential equipment and marketing skills on social media.
3. Plant Anatomy and Care: Students will gain an understanding of the anatomy of plants and flowers, as well as learn how to process, store, and maintain plants, including the dangers and treatment of ethylene.
4. Flower Species and Arrangement Styles: The course covers specific species of popular flowers, foliage, greens, and fillers used in flower arrangements. Students will also explore different floral design styles, including both western and eastern styles, such as the Japanese 'Ikebana' technique.
5. Step-by-Step Floral Arrangements: Students will receive step-by-step instructions on creating various types of floral arrangements, starting with identifying the role of vases and available flowers. This includes container and vase arrangements, hand-tied bouquets, boutonnière, basket gardens, and fruit baskets.
6. Floral Business and Industry Etiquette: The course concludes with an in-depth study of the floral business, including industry etiquette and specific flower arrangements for weddings and funerals.
Who will benefit from this course?
This course will benefit individuals who have a passion for flowers and floristry and want to turn it into a career. It is suitable for anyone who wants to become a successful florist and learn the necessary skills and knowledge in the field.
Specific professions that may benefit from this course include:
1. Aspiring florists: Individuals who want to start their own flower shop or work as a florist in an existing establishment will gain valuable knowledge and skills from this course. It covers the basics of floristry, including flower arrangement techniques, plant anatomy, and color associations.
2. Flower shop owners: Those who already own a flower shop can benefit from this course by learning how to run their business more effectively. It covers topics such as purchasing essential equipment, marketing floristry skills on social media, and understanding industry etiquette.
3. Wedding and event planners: Professionals in the wedding and event planning industry can benefit from this course by gaining a deeper understanding of floral arrangements specifically for weddings. It provides insights into creating beautiful and appropriate flower arrangements for different types of weddings.
4. Funeral directors: Individuals working in the funeral industry can benefit from the course's in-depth study of flower arrangements specifically for funerals. It provides knowledge on creating appropriate and meaningful floral tributes for different types of funerals.
5. Individuals interested in floral design: This course covers various floral design styles, including both western and eastern techniques. It is suitable for individuals who have a general interest in floral design and want to learn different styles and techniques, such as the popular Japanese 'Ikebana' technique.
Course Syllabus
Your Introduction to Floristry
In this module, you will be introduced to the discipline of floristry by studying the basic guidelines, requirements and responsibilities involved. You will also learn about the evolution of floristry, from Ancient Egypt to the Victorian Era.Careers in Floristry
In this module, you will be introduced to the different careers available in floristry. This will include the requirements, responsibilities, working hours, challenges, advancements and job vacancies in the floristry career. You will also learn how to conduct yourself before, during and after an interview.Services Provided by Florists
In this module, you will be introduced to the services provided by florists. You will be introduced to the types of businesses floristry can be involved in and what services can be provided. You will also learn how to handle commercial and individual floral accounts.Starting Your Own Business
In this module, you will learn how to start your own floristry business. This will cover how to create a business plan, set up an office and buy and open a flower shop. You will also be introduced to the equipment and other consideration to think about when opening your won business.Marketing and Getting Customers
In this module, you will be introduced to the concept of marketing. This marketing introduction will introduce you to marketing strategy, SEO, online advertising and traditional advertising. You will also learn about dealing with customers.What You Need to Know About Flowers and Plants
In this module, you will learn about the systems and anatomy that make up the flowers and plants used for your arrangements. The meanings and importance of flower colours will be covered as well. Lastly, you will learn about the gas ethylene and how it is important to flowers and plants.How to Process, Store and Maintain Plants
In this module you will be introduced to processing, storing and maintaining plants and cut flowers. This will also include keeping houseplants alive and healthy in storage. You will also learn about products to keep flowers fresh and how to revive sorry-looking flowers.First Assessment
This assessment will go over the previous modules of the course and test your knowledge so far.Popular Flowers, Greens and Fillers
In this module, you will be introduced to the styles of flower arrangements as per all four seasons. You will also learn about the importance of wildflowers, foliage, fillers and greens.Flower Design Basics and Styles You Need to Know
In this module, you will be introduced to elements and principles important to floral design. This will introduce line theory and popular styles of design, while also coving the non-traditional designs of Ikebana.How to Make Floral Arrangements
In this module, you will be introduced to the process of making a floral and a container arrangement. This will include being introduced to the equipment and vase needed. You will also learn how to prepare this equipment to make floral centrepieces.Making Other Arrangements and Bouquets
In this module, you will learn how to make an arrangement for a vase, hand-tied bouquet, boutonniere, basket garden and fruit basket. You will also be introduced to the required materials for each piece.Wedding Flowers and Bouquets
In this module, you will be introduced to the wedding and bridal floristry industry. This will cover meeting with clients, securing contract successfully, and making arrangements specific to the occasion, including the bouquet.Funeral Flowers and Wreaths
In this module, you will be introduced to floristry for funerals. This will include funeral flower traditions, etiquette, arrangements, and religious sensibilities. You will also learn how to make a funeral wreath.Second Assessment
This assessment will go over the previous modules of the course and test your knowledge so far.Course assessment
